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In this eye-opening book, award winning statistician and author Lee Baker uncovers the key tricks of the trade used by politicians, corporations and other statistical conmen to deceive, hoodwink and otherwise dupe the unwary. Like how the ex-Chancellor of the Exchequer attempted to persuade us that 5 lots of 10 make 150, or how the President of the United States tried to convince us that 420,000 is a larger number than 782,000. Nice try boys, but we were awake that day!
In his trademark sardonic style, the author reveals the secrets of how the statistical hustlers manipulate and misrepresent data for political or commercial gain – and often get away with it. Written as a layman’s guide to lying, cheating and deceiving with data and statistics, there’s not a dull page in sight!
Lee Baker is an award-winning software creator. With decades of experience in science, statistics and artificial intelligence, he has a passion for telling stories with data. Insisting that data analysis is much simpler than we think it is, he authors friendly, easy-to-understand books that teach the fundamentals of data analysis and statistics. As the CEO of Chi-Squared Innovations, one day he’d like to retire to do something simpler, like crocodile wrestling.
Dr. Lee Baker
"My mission is to unleash your inner data ninja."
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